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View from the third floor of the Drake Centre. Looking from the balcony, across the way is a study area with glass around it and a sign that says Asper School of Business.

The Free Press: Structube makes room to stretch out

May 2, 2025 — 

Shoppers may be more frugal given the trade war environment and uncertainty, noted Divya Ramachandran, a University of Manitoba marketing professor.

However, there’s a constant stream of people moving, and home upgrades will keep happening, she continued.

“A certain set of people … will make these purchases regardless of the tariffs,” Ramachandran said, adding customers might look for Canadian-made items.

Structube’s Winnipeg location has 14 staff. It’s hiring a handful more for customer service and sales, Dare said, adding he believes the roles are needed to meet demand.

To read the entire article, follow the link to The Free Press.

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